Inclusivity is one of 4KIDS' priorities. It doesn’t matter if your child is a boy or a girl, our clothes are made for everyone. We believe that children should be able to dress the same whether they’re a boy or a girl. Quality and comfort should be the main priority when it comes to kids' clothes.
Despite the fact that genderless fashion has been existing since 1960 thanks to designers such as Pierre Cardin or Paco Rabanne, it’s taking time for it to be accepted in our society. However, we were able to see evolution on that end the last couple of years. Gender-neutral clothing is becoming more popular throughout the years. Indeed, big brands such as Abercrombie & Fitch, Pacsun or Saks Off Fifth have introduced gender-free collections to their already existing ones. It’s a big step for the fashion industry and a promising future for new brands.
It’s also important to highlight the numerous brands that decide to launch gender-free clothing only. We have in mind Re-Inc, One DNA, Pangaia, Official Rebrand and many others.
We believe that the future of the fashion industry lies in gender-free clothing collections. That’s why 4KIDS will keep on offering gender neutral clothing that can be worn by every child. We still have a lot of work in order to promote as best as we can genderless clothing for children, but we believe it's possible.